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Frame of Mind Blog

30 10, 2014

Overcoming Obstacles to Visually Engaging Your Marketplace

By |October 30th, 2014|0 Comments

Everyone knows that visual solutions are the way to go, don’t they?
I think if one was to conduct a poll with marketing leaders and communication specialists, most would acknowledge the prevalence of visual solutions, infographics and data visualizations, in business communications and most certainly they would affirm how media […]

15 10, 2014

Five Challenges in Training and Change Management

By |October 15th, 2014|0 Comments

Recently we blogged about the effectiveness of visual solutions for both marketing and training and the feedback we received was very supportive of this idea.

We did however feel that it would be justified in taking a deeper dive to show specifically how visual solutions can address the unique challenges […]

9 10, 2014

4 Reasons to Re-Purpose Content for Marketing & Training

By |October 9th, 2014|1 Comment

Depending on your position, marketing can be training & training can be seen as marketing.

For seasoned educators, a main part of their role is to “bring up to speed” new or current team members on new products, policies or procedures.

And the same can be said for Change Management Consultants […]

  • D-U-N-S-number-infographic-design

    D-U-N-S – More Than Just A Number – D&B Infographic Design

12 09, 2014

D-U-N-S – More Than Just A Number – D&B Infographic Design

By |September 12th, 2014|0 Comments

The Challenge
Frame Concepts have created a number of infographics for our client D&B as well as data-driven visualizations like this historical global risk heat map.  On this project however, D&B wanted to explore deeper understanding and engagement with their tried and true offering – the D-U-N-S number. What better way to […]

18 08, 2014

Data-Driven Versus Concept-Driven Visualizations

By |August 18th, 2014|0 Comments

Academia is Concerned About Driving Concepts Just Like Frame Concepts
Came across an article by Kim Kastens – Data-Driven Versus Concept-Driven Visualizations –  at the Education Center at Carlton College that quotes a “much under appreciated” paper by Aaron C. Clark & Eric N. Wiebe of North Carolina State University which makes […]