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Frame of Mind Blog

22 01, 2015

Starting Your Visual Content Marketing Year Off Right

By |January 22nd, 2015|0 Comments

Welcome to 2015.
In case you did not notice, content marketing and inbound marketing writ large has become THE de-facto standard best practice for B2B Marketing.

And the best tool and medium for this content?

You guessed it: Infographics and data-visualization.
Fresh off the Press
Far be it for us to make such bold […]

12 12, 2014

Putting Email Marketing To Work for B2B

By |December 12th, 2014|0 Comments

When you look at the large amount of articles written about email marketing for B2B, many talk about creating compelling content, designing for mobile and being personable – all of which is great advice.

But with this post, I’d like to offer a completely different approach to email marketing.

Try this […]

17 11, 2014

Bridging the Gap Between Design and Business

By |November 17th, 2014|0 Comments

Experience Helps
Here at Frame Concepts we run the gamut of industry and professional contexts for new visual communication projects. It struck me that a lot of filtering and context analysis is taking place on the Frame Concepts side as we are debriefed on the specifics of a new communication […]

30 10, 2014

Overcoming Obstacles to Visually Engaging Your Marketplace

By |October 30th, 2014|0 Comments

Everyone knows that visual solutions are the way to go, don’t they?
I think if one was to conduct a poll with marketing leaders and communication specialists, most would acknowledge the prevalence of visual solutions, infographics and data visualizations, in business communications and most certainly they would affirm how media […]

15 10, 2014

Five Challenges in Training and Change Management

By |October 15th, 2014|0 Comments

Recently we blogged about the effectiveness of visual solutions for both marketing and training and the feedback we received was very supportive of this idea.

We did however feel that it would be justified in taking a deeper dive to show specifically how visual solutions can address the unique challenges […]